What was The Blue Line Challenge?

Three hundred Taiwanese and foreign young adults participated in The Blue Line Challenge in Taipei city on Saturday, May 19, 2007. For this one afternoon Taipei city was not the usual urban environment that participants walk through in their everyday lives; instead it became the backdrop for the real world story titled ‘Superstar’.

MRT subway stops represented different stages in the career of an up-and-coming singer. At each station participants were required to take specific photographs to complete challenges and progress through the storyline (See ‘Hunt List’).

In the evening there was a culminating Superstar After Party where participants had the opportunity to see other teams’ photos, meet one another and find out who won The Blue Line Challenge.